Twitter Followers vs Following Ratio

Why do we use social media platforms? To connect, to engage, to become popular, gain traffic, branding, and many more reasons. Sometimes we get caught up in wanting to gain followers and look “successful” that we are scared to turn over our following to follower ratio. While working with your business on coming up with a social media management strategy, we take into consideration these tips!

Some people are afraid that if we are following more people than we have following us that users will not see us as credible individuals. I believe that’s stinkin’ thinking. As long as you are engaging with your users, you will benefit! Obviously if you have an insane ratio like 10k following to 300 followers, something is up. But if you are simply following the kinds of people you want to attract, then you will see them begin to engage with you as well.

Engage, engage, engage. Don’t listen to the “experts” in social media psychology who tell you people will turn away if you’re upside down on your ratio. You’ve got this! Go get em’! Get to know the people who are out there in your niche and we bet that in no time, you’ll have the followers flooding in!

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Looking for help coming up with a social media strategy for your company or brand? Located in Sarasota, Tampa, or beyond? RizoTech is here to help!

When you sign on with RizoTech, you can rest assured that you won't only see us on payday. We will come by your business frequently to meet, answer any questions, update, and gather some new content. We are always an email or phone call away. If you need us in house for something urgent, we'll be there!
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